photographer tips Gonzalo Rodriguez photographer tips Gonzalo Rodriguez

Use It or Lose It

Mary Kondo but for your business…

Use It or Lose It

USE YOUR SOCIAL MEDIA SMARTER

The internet gurus say you need to be everywhere. If you’re anything like me, a father with 3 kids and a full time job; being EVERYWHERE consistently is hard. Facebook, Instagram, TicTok, Twitter, Snapchat, Tumblr, Youtube, Pinterest…. did I list them all?

Can you see my point before I make it? If you have the time and you can post quality posts, more power to you. If you don’t, choose wisely. I know I can consistently post to Tiktok and Instagram which copies my post to Facebook. I pick one day and make my content in bulk and post it during the week. Apps that are under your business name must have business content dealing with your business or what potential clients want to see. Anything else can turn your next potential client away. You’re posting memes and they want a serious headshot to boost their business. They don’t have faith in you. NEXT! I am also guilty of this. My Twitter no longer serves my business soooo… byebye! Here are the receipts.

bye bye twitter

Read More
Client Tips Gonzalo Rodriguez Client Tips Gonzalo Rodriguez

What is Branding?

What is Branding?

Branding is the process of creating a distinct identity for a business in the mind of your target audience and consumers. At the the most basic level, branding is made up of a company's logo, visual design, mission, and tone of voice. The end of the year is a perfect time to rebrand your busniess. Luckly with GR Design & Photography all the things I listed for rebranding can be done with me.

The Madelyn is a restaurant in NYC I worked with. They needed an identity. A logo fit for a high end fusion restaurant. This went on their website, menus, marketing, and vinyl lettering for their glass storefront. Photography for the website was also needed and they appreciated that they were able to get all these services from one vendor. How did I do?

J’adore Fashion is a clothing brand. I was asked to make the logo fun and classy. We used 3 models to photograph their inventory which also was fun and classy. What does this brand, as a whole, say to you?

Read More
Gonzalo Rodriguez Gonzalo Rodriguez

Cherry Blossoms

2022’s Cherry Blossoms will be in full bloom April 2-10th. If you would like to have an amazing session like the ones below, book now! Click on the booking info button to schedule a session or ask questions. This year’s locations are Branchbrook Park in Newark or Verona Park in Verona.

Read More
Gonzalo Rodriguez Gonzalo Rodriguez

Happy New Year

newyear.jpg

Happy New Year! Hope your New Year was as good as mine. Another year has passed and I’d like to thank you for your support. Whether it was as simple as consistently liking my work or as big as getting me a corporate headshot gig, THANK YOU.

chr_newyear.jpg

Christmas sessions were a success once again. I had such a great time photographing all these families.

ivy.jpg

I tried something new this year. I had the honor of being picked to take school pictures for The Ivy Academy in Teaneck. It taught me a lot.

vday.jpg

I like to always look forward to the next great thing. I’ll be starting 2020 by offering Valentine’s Day sessions. Click the button below and fill out a contact form to learn more.

Read More
Gonzalo Rodriguez Gonzalo Rodriguez

Tis the Season

tis header.jpg

It’s Christmas session time!!! (Not Christmas season, enjoy your pumpkin spice everything)

There are still spots available. This year’s Christmas sessions include 30 minutes of photography, 5 digital images chosen from your gallery of all usable images from the session, and 25 Christmas cards for $195.

Available Dates:

November: 3rd, 16th, 17th, 24th, 30th

December: 14th, 15th.

Confirm a date and I can get the ball rolling on my end.

pre_gal.jpg


Read More
Gonzalo Rodriguez Gonzalo Rodriguez

2018's The Year of the Professionals

2018 has been a great year.  I showed you the Maternity success for this year in my last blog last week.  This blog is for the grown ups. 

headsh.jpg

The professionals came out of the woodwork this year for headshots.  I was honored to photograph these amazing people to show the best version of theirselves.  Another venture I dipped into was Decor Photography.  Many party planners and bakers set up BEAUTIFUL dessert tables.  A cell phone picture just doesn't do it justice.  

decor.jpg

If you or anyone you know need:

  • Headshots
  • Decor Photography
  • Engagement Photography
  • Maternity Photography***
  • Newborn Photography***
  • Family Photography

send them my way!  ***referral bonuses.

GIftC_prodshot.jpg
Read More